For Ara Vartanian, a celebrity jeweler with high-end  shops in Brazil and London (and clients like Kate Moss), I created a website that showcased his edgy and popular inverted diamonds, enormous Octopus rings and Hook earrings. We leveraged his unique artistry into a bold and dynamic experience. 

 

ROLE

Creative Direction, Concept Design, Lead

Designer, Site Architecture, Wireframes, User Interface, Prototype.