The Woodbridge by Robert Mondavi Giving Through Growing Project, in partnership with the American Gardening Association, wanted to cultivate awareness and support for community gardening. I created a website that included information about this brand’s important philanthropic and civic effort, as well as information about a national contest to celebrate gardening heroes—extraordinary individuals making a difference in their communities.

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ROLE

Creative Direction, Concept Design, Lead Designer, Site Architecture, Wireframes, User Interface, Prototype.

DELIVERABLES​​

• Digital strategy and user experience

• Site design and development