As part of a multi-year integrated communications program in the U.S that included public relations, social media, event marketing, and advertising, I was hired to create web marketing and print ads. The “‘Are You Ready for Rueda?’ campaign, challenged America’s wine drinkers to experience Rueda, Spain’s favorite white wine.

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ROLE

Creative Direction, Concept Design, Lead designer, Site Architecture, Wireframes, User Interface, Prototype, Print and Packaging Design, Print Production